Nearly a year ago, I wrote about an up-and-coming beatmaker called Cloud the Exclusive. His name now shortened to the more pointed Cloud., he has continued his ascent, unceasingly producing new and brilliant beats. In the process, he’s established his own individual style and a reputation solidified by MySpace and YouTube, thanks in part to some overwhelmingly positive and oftentimes quite silly comments. A sampling from his most recent YouTube post (above):

reh43079: “Oh shit! That’s a hot summer beat right there! Roll the windows down and let that shit blast!”
kbroomes01: “Mannn i was like WOOOoO when i first heard this!”
dlc1127: “im at a lost for words!!! if this aint hip hop i dont what is! Brilliant”

You get the point. His new beat-tape, Self Law, is now available for free download on his MySpace, and, as I’m sure you gathered from the above comments, is seriously a must-listen for anyone who even remotely likes hip-hop.