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Scorsese and Chanel Rendezvous in Williamsburg

Images by Jenni Avins

I’ve always found my subway landing, the Hewes Street stop of the JMZ train in Williamsburg, Brooklyn, to be somewhat cinematic. Its raised platform provides a birds-eye view of Hooper Street and music from Moto, a romantic little restaurant marked by a bicycle suspended outside, can often be heard as I descend the metal staircase to the sidewalk.

Last night, it was decidedly less picturesque. Moto was closed, spotlights glared harshly on Broadway and thick wires coiled around the corner of Hooper, where I overheard “Tony Baloney,” a neighborhood fixture, tell a curious passerby that a Chanel ad was being filmed.

This morning, all traces of the camera crews and their equipment were gone—as was Tony Baloney.

Was it a dream? I called Billy Phelps, Moto’s owner, to find out. He told me the commercial was indeed for Chanel, and none other than Martin Scorsese was directing.

Cinematic, indeed.

Click “Read More” for additional images.

Moto

Hooper Street

3 Comments

  1. claudia haspedis
    Posted January 9, 2010 at 11:27 am | Permalink

    Brr! I wish I were there to share a cup. You are writing and sharing everywhere and I love it all.

  2. Posted January 12, 2010 at 1:37 pm | Permalink

    Love this posting, a brooklyn girl at heart its great to hear of Mr.Scorsese and Chanel paying us a visit. Great post Jenni.

  3. Posted January 12, 2010 at 1:42 pm | Permalink

    A born and raise Brooklyn Girl it’s great to hear of Mr. Scorsese and Chanel paid us a visit. Can’t wait to catch the campaign

8 Trackbacks

  1. By Brand DNA « CLOSETTOUR on January 9, 2010 at 9:39 pm

    [...] brand signed the deal, but it’s got to be someone with a good deal of clout. (LVMH? Gucci? Chanel? [...]

  2. By uberVU - social comments on January 10, 2010 at 10:00 pm

    Social comments and analytics for this post…

    This post was mentioned on Twitter by dossier_journal: STYLE Scorsese and Chanel Rendezvous in Williamsburg? http://bit.ly/5LbTT0

  3. [...] Armani Jeans and lingerie-clad Emporio Armani ads have been released. Down, boys. [WWD] Martin Scorsese Directing Chanel Ad Following in the footsteps of David Lynch’s Dior film, Martin Scorsese is rumored to be [...]

  4. [...] Martin Scorsese Directing Chanel Ad Following in the footsteps of David Lynch’s Dior film, Martin Scorsese is rumored to be filming a Chanel commercial in Brooklyn. Please don’t get any blood on the clothes, boys. [Dossier Journal] [...]

  5. [...] Martin Scorsese Directing Chanel Ad Following in the footsteps of David Lynch’s Dior film, Martin Scorsese is rumored to be filming a Chanel commercial in Brooklyn. Please don’t get any blood on the clothes, boys. [Dossier Journal] [...]

  6. By CHANEL IN BROOKLYN ? ? ? | World of Fly Girls on January 12, 2010 at 2:07 pm

    [...] the brand paid the famous borough a visit along with famed director Martin Scorese. According to Dossier Journal, an online writer named Jenni Avins describes a particular stop along the JMZ called Hewes Street [...]

  7. By Headline Trip « webbiznes.pl on January 17, 2010 at 5:36 pm

    [...] Chanel has ostensibly enlisted histrion filmmaker to dispense its stylish advert—in the boonies of Brooklyn, no less. Not quite the ikon of ladylike luxury, the Goodfellas administrator seems aim on injecting a taste of street sandstone into the label. (Dossier) [...]

  8. By What Becomes of the Broken-Heeled? « CLOSETTOUR on February 14, 2010 at 5:23 pm

    [...] shoe designer Nancy Kim happens to live in my neighborhood, and when I sent her a picture of the damage to my A.P.C. boots from a date a couple of weeks ago, [...]

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