Voting has never been more fashionable — especially if Zac Posen has his way. On Thursday morning, Posen filmed a 15-second video urging people to vote for Barack Obama, and to dress for the occasion. The video — featuring the designer wearing lots of Obama pins made by his studio — can now been seen on fashionthevote.org. Visitors to the site can also send Posen photos of themselves in their election day look, which will be posted on the site. “I am doing this because I want to make a difference, and I want to encourage people to get to the voting, vote for Obama, and have fun and look good doing it,” Posen said. “I think it’s such an important day in our country’s history. It’s about people expressing their individuality.” Asked whether he had any fashion advice for the big day, Posen had this to say: “I think blue obviously is the color of choice, and red is a good accent color.”

From WWD Issue 10/31/2008